How UTM tracking parameters on internal links waste crawl budget and fracture analytics. The fix:

Websites using tracking parameters on their internal links will encounter serious crawl budget waste and analytics issues. This internal tracking setup is outdated and dangerous. On large websites tracking and attribution is essential but you should never use standard UTM parameters (utm_source, utm_medium, utm_campaign, etc) on internal links on your website. The goal is always to move the tracking […]

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